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PROJECT CANVAS

• One-liner

The problem

• Problem #1
• Problem #2
• Problem #3

The solution we aim at

• Key benefit #1
• Key benefit #2
• Key benefit #3

Product core features

• Core feature #1
• Core feature #2
• Core feature #3

Competitors & interesting players

• Competitor 1, 2, 3
• Actors in the space who are not direct competitors but interesting to watch

GTM strategy

• Target segment
• Acquisition channels
• Pricing & Business model

Useful resources

• Link #1 + main learning
• Link #2 + main learning
• Link #3 + main learning

Product

What is the problem ?

• The context Share the context in which the pain point takes place. Basically how does the world evolve at the moment in relation to this problem.

• Problem space

  Make sure you are precise about the pain(s) point(s) felt by our ICPs

What is the solution we offer?

• Value proposition
  Articulate the value proposition and the main benefits.
• Product - Core features How do we translate the value proposition into a product and what are the main features that will deliver this value proposition
• Some use cases Illustrate the problem <> benefits relation with 3-5 precise use cases

Go-to-market

What's the go-to-market strategy?

• What's your ICP? Define the company type + the buying center people involved in the decision-making process?
• What distribution channels do you anticipate?